Life Update: Juggling Full Time Marketing, University, Family Life... and Building Marketing with Shelley

If you've found your way to Marketing with Shelley, welcome!

I thought it was about time I shared a little life update because, if I'm honest, life is busier than it's ever been.

By day, I work full time as a Marketing Manager, leading marketing campaigns, email marketing, CRM, social media, website content, analytics, events and content strategy for a busy B2B organisation. Every week is different, and I genuinely love the variety that comes with modern digital marketing.

This summer has looked a little different though.

Like many parents, I've been balancing a full time job while trying to keep two children entertained throughout the school holidays without spending a fortune. If you're a parent, you'll know that's a full time job in itself!

On top of that, I've recently started my Level 6 Marketing Manager Degree Apprenticeship, which means evenings are now filled with assignments, research and learning even more about strategic marketing, customer behaviour, campaign planning, data analysis and marketing leadership.

It's busy.

Really busy.

But I wouldn't have it any other way.

Why I Started Marketing with Shelley

Over the last 15+ years I've worked across both B2C and B2B marketing, helping businesses grow through practical marketing rather than chasing the latest trends.

Throughout my career I've gained experience in:

• Digital marketing

• Email marketing

• CRM management

• Content marketing

• Social media management

• Website management

• Event marketing

• Marketing strategy

• Campaign planning

• Marketing analytics

• Lead generation

• Marketing automation

• Copywriting

• SEO content writing

I've realised that many small businesses don't actually need a full time marketing manager.

They simply need someone who knows what they're doing.

Someone who can take ownership, make sensible recommendations and get things done.

That's exactly why I created Marketing with Shelley.

Building Something Alongside a Busy Career

At the moment, Marketing with Shelley is something I'm growing alongside my full time role and university studies.

That means every new enquiry, conversation and opportunity means a great deal to me.

I'm incredibly grateful to everyone who has supported the page so far, followed along or recommended me to someone else.

Building something from scratch takes time, but every successful business started somewhere.

Looking Ahead

Over the coming months I'll be sharing more marketing tips, behind the scenes content, lessons I'm learning through my degree apprenticeship and practical advice that business owners can actually use.

Whether you're looking for help with:

• Email marketing

• CRM setup and optimisation

• Content creation

• Social media management

• Marketing strategy

• Marketing automation

• Website content

• SEO friendly blog writing

• Campaign planning

• General marketing support

I'd love to have a chat.

If you're a small business, growing business or organisation that needs flexible marketing support without employing someone full time, feel free to get in touch.

Thanks for following my journey. Here's to building something exciting, one step at a time.

Shelley